The St. Petersburg Times is a daily newspaper based in St. Petersburg, Florida, that serves the larger Tampa Bay area. It has won six Pulitzers since 1964. It is published by the Times Publishing Company, which is owned by the Poynter Institute, a nonprofit journalism school in St. Petersburg directly adjacent to the University of South Florida campus in St. Petersburg. The Times also publishes the tbt*, a free daily which is geared toward active 20-somethings in the Tampa Bay area. Its sister publication, Florida Trend Magazine, reaches another 200,000 readers monthly. The Times traces its origins to a newspaper started in Dunedin, Florida, in 1884. In 1986, its sister publication, the St. Petersburg Evening Independent, ceased printing its afternoon edition and merged with the Times.2 It owns naming rights for the St. Pete Times Forum in Tampa. In October 2006, a full partnership was formed between the Times and Bay News 9. The partnership's foundations actually began in 2005, with Bay News 9's political-themed program Political Connections. In October 2006, the newspaper was completely redesigned, as roughly a dozen new sections were added, the size of the paper was reduced by one and a half (1 1/2) inches, the coloring of the paper was changed to be "more vibrant", and the general news area (Formerly known as "The Times Today") was moved to the left side of the paper and renamed "In the Know." The Times had spread throughout the Suncoast over the years, adding bureaus in Hillsborough, Pasco, Hernando, and Citrus counties. In April 2007, however, the newspaper closed its outlying Citrus County bureau. The newspaper's slogan is "In the know, in the Times". The newspaper also ranks as one of the largest customers for CSX Transportation in the Bay Area, receiving many boxcars of paper on a daily basis using railroad tracks that run right next to the printing center, located in St. Petersburg at the corner of 13th Avenue North and 34th Street North (US 19).citation needed References
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