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Bonkers is a pricing game on the American television game show The Price Is Right. It is played for a prize valued between $2,000 and $10,000. Bonkers debuted on the September 24, 2001 episode (aired on October 1). The staff had originally planned to introduce it on the September 18 show (aired on September 25), but the game malfunctioned during that day's taping and was eventually replaced with Range Game.
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Gameplay
The contestant is shown an incorrect price and is given a 30-second time limit to correctly decide whether each digit in the correct price is higher or lower than the one shown. To do this, the contestant is given four discs to be placed appropriately on the gameboard above or below the digit. Once all four discs are placed, the contestant presses a button and a sound effect indicates whether or not the discs are correctly placed.
If all four discs are placed correctly, the contestant wins the prize. If even one disc is in the wrong place, a buzzer sounds, and the contestant must make changes without being told how many of the digits are wrong. They must continue until the time runs out or until they have correctly placed the discs. If the discs are not correctly placed when time expires, the contestant loses. If time expires while the contestant is making a change, the contestant is usually permitted to finish the change and confirm the final guess.
History
Bonkers was created by then-host and executive producer Bob Barker.1
On the first playing of the game, the actual price was revealed with a price tag held by one of the models, but was changed so that the correct price now flips downward from under the game's prop after a button is pressed.
On at least two occasions, the game has malfunctioned resulting in confusion. On October 17, 2002, the contestant made a last second change from the correct placement to an incorrect placement, but the production staff had already signaled a win with the "winning" bells and the correct placement lighting up. The contestant subsequently returned the markers to the correct placement and was signaled with a buzzer. The prize was ultimately awarded to the contestant after some additional confusion.
In June 2008, the light sequence used at the start of the game, which normally stops as the contestant places discs, continued to flash. The producers awarded the contestant the prize despite her failure in the game, with host Drew Carey stating the decision was based on the potential of the lights confusing a contestant (which also violatedcitation needed CBS Standards and Practices since the game's lights were not to operate during regular game play).
Other uses
As part of a promotion by CBS (which is partners with Warner Brothers on another venture, the CW network) to promote Drew Carey as the show's new host, the Bonkers prop was brought to The Ellen DeGeneres Show for a promotional event during Degeneres' interview with Carey.2
References
- ^ Sly, John, The Best of The Price Is Right – Liner Notes, BCI
- ^ Ellen Goes Bonkers for Bonkers
